Interaction 08 - Where Theory Meets Practice
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  Master the Multi-Channel
Marketing Matrix

May 15th, 2008  

Register before May 9th for $50 discount!

Because today’s highly competitive marketplace is a uniquely diverse and fiercely fragmented landscape—the future of effective marketing will require firms and individuals to develop carefully conceived creative and strategic processes that can uniquely break through the clutter.
 


2007 Taylor Institute Direct Marketer of the Year Award and Interaction 2008 Key Note Speaker, Jeffrey W. Hayzlett

Interaction 2008 attendees might also recognize Hayzlett from his appearance on NBC’s "The Celebrity Apprentice" with Donald Trump.  



 

The focus on the future is now and impact-driven direct response, e-marketing and database marketing practices are today’s most potent disciplines.  Mastering these multi-channel architectures today will allow us to cultivate “go-to-market strategies” and “borderless marketing systems” that can break down the landscape of clutter—clearing powerful pathways to narrowly defined markets.

While no small task, for the past two years The Taylor Institute for Direct Marketing has been at the forefront of pioneering direct, integrated multi-channel marketing concepts and practices with its Interaction Conference and Forum.  Now, Interaction 2008 evolves into a fully-optimized marketing exchange-and-experience that features a leadership forum that begins and ends with you. 

A fusion of new marketing fields, creative trends, analytical tools, strategic pathways and philosophies will be intersected and experienced in one day of targeted, interactive breakout sessions.  The goal of Interaction ‘08 is head-to-head interaction with some of the brightest and busiest marketers of today and tomorrow—providing a unique melding of marketing theory and practice. 

Join Us Just for Lunch!
If you can't join us all day for Interaction 2008, then come join us for lunch and Jeffrey's presentation.

Please register for the luncheon ONLY via email with Sandy Moses at smmoses@uakron.edu prior to attending.

The Cost to attend the Interaction 2008 Luncheon is $35.00.
Just bring your check made payable to:
The University of Akron c/o Sandy Moses

Your payment will be taken at the door.   


Expand your organization, your career and
your mind during Interaction ‘08

(Thursday May 15, 2008)…
Where the “How-To-Do-It” is “Why-We-Do-It”!

 

 
maximize the mix of marketing pathway, performance and practice